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Futurecast 2052

This trend forecasting module was comprised of two elements, a forecast for Everlane in 2023 and Futurecast 50-year forecast. For Everlane, as a group, we looked at a macro view and then focused on four key ideas presenting an action point for each. Futurecast involved looking at 2052 and identifying key changes we can expect to see across a number of industries based on current drivers. These projects, specifically futurecast, required creativity and risk-taking, being experimental but also informed by a large bank of research. I printed and bound my futurecast outcome using laser etching to create a graphic dust cover. Process and outcome images can be found on my social media linked below.

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Catherine Leach

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